About Sun King

Sun King is the world’s largest off-grid solar energy company, combining cutting-edge product design, fintech and grassroots field execution to deliver energy access for the 800 million people who live off the electric grid. To date, Sun King has connected more than 4,000,000 homes in 11 countries in Africa and Asia to solar power and is now adding over 150,000 new homes each month.

Sun King makes solar products affordable to low-income households through ‘pay as you go’ purchase financing. Customers acquire solar systems for a small deposit and then make daily usage payments of US $0.10 to 1.00, often less than the price of traditional kerosene lighting. Sun King collects payments digitally through mobile money systems and its 20,000 field agents– over 500,000 payments each day– and embedded systems in each Sun King device regulate usage based upon payments. After one to two years of payments, customers own their solar equipment outright and can upgrade to more power and new appliances and, in the future, a range of products which address its clients’ financial inclusion, energy and mobility needs. To date, our Sun King solar products have saved customers more than $4 billion cumulatively, which would otherwise be used to purchase CO2-emitting kerosene lanterns and to charge mobile phones.

Sun King employs 2,500 full-time staff in 11 countries with specialities spanning product design, data science, logistics, customer service, sales and many more— all with a passion for serving off-grid families.

Sun King is committed to gender equality in the workplace. Women represent 47% of Sun King’s workforce.

You can find more information on the company by visiting their website.

About The Role

The Head of Marketing will lead Sun King’s global market strategy and execution to support the sale of solar-powered home energy solutions through the company’s direct-to-consumer, ‘Pay As You Go’ channel and its (B2C) distribution channels.

They will build Sun King’s brand to consumers and its corporate brand and deliver product, market and consumer insights to help inform commercial direction.

The Head of Marketing will lead a 60-member department distributed across Sun King’s 11 operating countries and collaborate closely with the company’s country commercial leaders and its New Product Development, Research and Procurement, Operations and Finance teams.

Key Responsibilities

• Oversee Sun King’s global marketing department: building, mentoring, and managing the performance of a 60-member global team; overseeing marketing budgets, the effectiveness of activities and ROI on marketing spend; and managing projects that often involve involvement across multiple departments.
• Develop and grow the Sun King brand image and positioning strategy: work with the in-house creative team (and outside agencies when useful) to create great content; select communication channels based on a strong understanding of our target customer segments by product and market; and work with channel partners to help them deliver strong results selling Sun King in their markets
• Work closely with the Head of Communications to support initiatives (e.g. related to major milestones) and implement broader corporate communications initiatives at the local level.
• Oversee product marketing: work closely with New Product Development and Research and Procurement teams to support product positioning decisions, deliver branding assets and launch plans for new products
• Lead consumer and market insights research to build Sun King’s understanding of its clients, its agent network, market dynamics and competitive environment focused on improving decision-making across Sun King departments
• Create and implement social media strategies to increase brand awareness, drive revenue and build a strong corporate brand

Does this sound like you?

• Oversee Sun King’s global marketing department: building, mentoring, and managing the performance of a 60-member global team; overseeing marketing budgets, the effectiveness of activities and ROI on marketing spend; and managing projects that often involve involvement across multiple departments.
• Develop and grow the Sun King brand image and positioning strategy: work with the in-house creative team (and outside agencies when useful) to create great content; select communication channels based on a strong understanding of our target customer segments by product and market; and work with channel partners to help them deliver strong results selling Sun King in their markets.
• Work closely with the Head of Communications to support initiatives (e.g. related to major milestones) and implement broader corporate communications initiatives at the local level.
• Oversee product marketing: work closely with New Product Development and Research and Procurement teams to support product positioning decisions, deliver branding assets and launch plans for new products.
• Lead consumer and market insights research to build Sun King’s understanding of its clients, its agent network, market dynamics and competitive environment focused on improving decision-making across Sun King departments.
• Create and implement social media strategies to increase brand awareness, drive revenue and build a strong corporate brand.

What Sun King Offer

• An opportunity to grow as a professional in a dynamic, fast-growing, high-impact industry
• The chance to work in an open-minded, collaborative culture surrounded by enthusiastic employees who are driven by the challenge of continuously innovating and growing a smart, sustainable business with a profound impact on the world.
• A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.
• Structured, tailored learning and development programs that help you become a better leader, manager, and professional through the Sun King’s Leadership Academy.

Sun King places great importance on sustaining a diverse, inclusive work environment.

Sun King believes that diversity (of race, gender, sexual orientation, religion, ethnicity, national origin, personality type, perspective, and all the other fascinating characteristics that make us different) enriches innovation and our competitiveness in the market.

They strive to ensure diverse perspectives inform critical decisions, and we actively work towards ensuring all employees of Sun King feel like they belong. We also know that sustaining an inclusive workplace requires conscious effort and is a continuous journey, not an end state.

Sun King recruits, employs, trains, compensates and promotes individuals based on experiences and demonstrated job performance, regardless of race, colour, religion, sex, marital status, sexual orientation, national origin, HIV/AIDS status, disability, or any other protected characteristic as established by law.

Persons of all gender, race, sex, orientation, age, and identity are encouraged to apply.